Our Process


Our seasoned field experts, along with our carefully vetted global network, assist in extracting meaningful whys and hows that measurably improve brand success. With an extensive background in online technologies, consumer goods, B2B, healthcare, technology research and more – and an unsurpassed knowledge of global markets and cultures - we customize our approaches and methodologies to achieve your desired outcomes and organize our teams to ensure maximum actionability.


Discovering what FUELs and motivates respondents around the globe requires access, training and experience. Well known for our work in hard-to-reach world markets, our extensive network of field mobilizers and data programming and processing partners, FUEL delivers high-quality, custom research from around the world, including challenging third-world countries and niche demographics.

© Hays Worldwide Research Group.

Message From The CEO